In this post, I will break it down on how to start a mom blog in just 10 easy steps!
As a stay-at-home mom of three, I understand the joys and challenges that come with balancing motherhood and personal fulfillment. Not only does blogging provide me with a creative outlet and a hobby that I genuinely enjoy, but it also allows me to generate income and feel productive in my own unique way. What truly drives my passion for blogging is the opportunity to connect with and support other moms. Sharing my experiences, offering helpful tips, and providing encouragement to fellow mothers to create balance in their lives has become a driving force behind my blog. If you’re a mom looking for an outlet, a way to make a meaningful income, and a platform to empower and uplift other moms, starting a mom blog might be just the fulfilling venture you’ve been searching for.
This post may contain affiliate links, which means that I may receive a small commission if you make a purchase using these links at no extra cost to you.
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10 Easy Steps to Start a Mom Blog
Step 1: Choose a Niche
Think about what topics you want to focus on in your mom blog. It could be parenting tips, recipes, DIY crafts, lifestyle, or anything else that interests you. For me, I enjoy sharing relatable motherhood insights, creating healthy recipes, and sharing empowerment and tips for a more balanced lifestyle! The key is to find what YOU are passionate about along your mom journey!
Step 2: Select a Domain Name
Visit Bluehost and sign up for a self-hosting plan. Bluehost is a popular web hosting service that provides the foundation for launching a blog. It offers reliable hosting solutions with EXCELLENT customer support. Bluehost is an ideal choice for beginners due to its user-friendly interface and one-click WordPress installation. It is known for its affordability, making it an excellent option for those starting a blog on a budget. Bluehost plans start as low as $2.95 per month (pricing may vary), which includes a free domain name, SSL certificate, and other essential features to kickstart your blog. With its combination of affordability, reliability, and ease of use, Bluehost is a great hosting provider for anyone looking to start a blog. Choose a domain name that reflects your blog’s niche and resonates with your audience. Check out Bluehost here!
Step 3: Install WordPress
Bluehost makes it easy to install WordPress (another big perk). Follow their instructions to set up your WordPress site. WordPress is a popular and user-friendly content management system for blogging. (Side note: do not make the mistake I did! When bloggers refer to WordPress they are referring to wordpress.org NOT wordpress.com)
Step 4: Customize Your Blog
Choose a theme that suits your blog’s style and install it on WordPress. Customize the design, colors, and layout to create a visually appealing and user-friendly blog. I highly suggest checking out 17th Avenue Designs for easy done for you themes that are simple to install! They are beautiful and it takes all the work out of trying to customize yourself. And, let’s be honest the free themes you get with WordPress are not too appealing. Etsy has numerous sellers that offer wordpress themes that will be sure to fit your budget and style. Check them out here!
Step 5: Install Essential Plugins
WordPress plugins enhance the functionality of your blog. Install plugins like Yoast SEO for search engine optimization. Other plugins I recommend on are Sassy Social Share, Jetpack, PDF Embedder, Site Kit by Google, Smash Balloon Instagram Feed, EasyAzon. Explore other plugins that suit your needs.
Step 6: Create Engaging Content
Start creating content that resonates with your target audience. You will LOVE using an AI copywriting service for this. If you’re new to blogging, you should definitely consider using Copy.ai. It’s an incredible AI-powered writing tool that can help you come up with captivating blog post ideas, catchy headlines, and engaging content. Trust me, with Copy.ai by your side, you’ll boost your productivity and take your writing skills to the next level. Write informative and engaging blog posts, share personal stories, and provide value to your readers. Consistency is key, so aim to publish regularly.
Step 7: Promote Your Blog on Pinterest
Sign up for Tailwind (affiliate link) to schedule and automate your Pinterest posts. Tailwind is a valuable tool for bloggers as it allows you to schedule and automate your Pinterest posts, saving time and maintaining a consistent presence. Its analytics provide insights to optimize your pinning strategy, making Tailwind a must-have for increasing your blog’s visibility and attracting more readers.You can snag 50 free ghostwriter credits to use on Tailwind here. Trust me you’ll want this and LOVE it! Ghostwriter is an awesome AI (artificial intelligence) tool built right into tailwind to help you with all your copywriting needs! Create attractive graphics using Canva to catch users’ attention and link them back to your blog.
Step 8: Build an Email List
I personally have used both MailerLite and Flo Desk to set up email marketing campaigns, forms, and workflows. Both are powerful tools that can revolutionize the way you connect with your audience. You can effortlessly create eye-catching newsletters, engaging forms, and automated workflows that will captivate your subscribers. MailerLite does have a limited but free option which is perk! You can receive a $20 credit for signing up for MailerLite by using my link! Flodesk does cost but is a budget-friendly solution for bloggers at any stage. Regardless of what you use, you’ll want to start building that email list from the very beginning. Offer valuable freebies or opt-ins to encourage visitors to subscribe to your email list. Send regular newsletters to engage with your subscribers.
Step 9: Engage on Social Media
Create accounts on social media platforms like Facebook, Instagram, and Pinterest to connect with your audience. Share your blog posts, engage with your followers, and participate in relevant communities or groups. Consider creating a Facebook Group specifically for your target audience. I also have presence on Pinterest, Facebook, and Instagram. You do not need to do ALL the things, ALL the time but it is good to have an account on several platforms.
Step 10: Monetize Your Blog
The step you have been waiting for! Making money from your blog means using different ways to earn cash from the followers you’ve gained. You can do this by promoting products through affiliate marketing, partnering with brands for sponsored posts, and displaying ads on your blog. Another way is creating and selling your own stuff, like e-books or courses, to provide value to your audience and make money from what you know. Explore these monetization options, choose the ones that resonate with your blog and audience, and start earning from your hard work and dedication.
Affiliate Marketing
Once you’ve built an audience, explore the potential of affiliate marketing to monetize your blog. Join programs like Amazon Affiliates or Share A Sale, where you can earn commissions by promoting products or services relevant to your blog’s niche. By recommending these items to your audience, you can generate income while maintaining alignment with your content.
Sponsored Posts
Consider incorporating sponsored posts into your monetization strategy. Collaborate with brands to feature their products or services in your blog content, receiving compensation in return. This approach not only diversifies your revenue streams but also provides an opportunity to establish partnerships with companies that align with your blog’s themes and values.
Display Advertising
Optimize your blog for revenue through display advertising. Place ads strategically on your site and earn income based on impressions or clicks. As you build traffic, consider using Google AdSense, a versatile platform that accepts blogs of all sizes, making it an accessible option for monetization. Additionally, explore alternatives such as Infolinks to maximize your ad revenue potential. As your blog grows you can start using higher paying display advertising companies, but Google AdSense and Infolinks is a great first stop to start passively monetizing!
Create and Sell Your Products or Services
Take advantage of your expertise and the trust you’ve built with your audience by creating and selling your own products or services. This direct approach allows you to provide unique value to your followers while generating income independently. Whether it’s an e-book, online course, or physical merchandise, leveraging your knowledge can be a powerful way to monetize your blog and enhance your overall brand.
Building a Successful Blog Takes Time, Patience, and Dedication
Building a successful blog takes time, patience, and dedication. It’s important to understand that blogging is a long-term endeavor, and success won’t happen overnight. Be prepared to invest your time and effort into consistently creating high-quality content, engaging with your audience, and promoting your blog. Don’t be discouraged by slow growth or initial challenges. Instead, stay patient, keep learning, and experiment with different strategies to find what works best for your blog. Always prioritize providing value to your readers by offering helpful information, insightful perspectives, and authentic experiences. Remember, with persistence and a genuine passion for what you do, your mom blog has the potential to thrive and make a positive impact on the lives of other moms.
Good luck with your mom blog!